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It's Sweet To Meet You

I won't take you ALLLL the way back to my very first publication! Let's just say winning an award for my "Wally the Talking Telephone" story sparked my writing career at the ripe ol' age of twelve.


And since? I've published in American Theatre Magazine, Creative Nonfiction Magazine, Baltimore Style, Baltimore City Paper, The Journal of Homeland Security, and The Washington Times, among others.


I've been a staff writer and copywriter for Baltimore Fishbowl, Flea Market Insiders, and CityScope & HealthScope magazines.

Plus my work appears in literary journals, including The Loch Raven Review, Furious Gazelle, Broad River Review and more. 


Did I mention I write plays? These have received full productions at the Manhattan Repertory Theatre, Palace Theatre, Pumpkin Theatre, Potomac Playmakers and Barking Legs Theater among others. I received an Individual Artist Award in Playwriting from the Maryland State Arts Council. (That felt awesome!)

But enough about me! Because MOST of what I write is for entrepreneurs and businesses like yourself. It's behind-the-scenes-, confidential, and my clients get the byline.

Holly Morse-Ellington, the short and sweet of it... I'm a writer. I've written thousands of ads, emails, sales pages and more for clients. I've written hundreds of essays and articles for magazines and newspapers. I've written plays, press releases, grants, textbooks, and even lesson plans for educators. #MakingRealMagic 
Photo by Michael McCallie @cha.street

Welcome to my world as a digital marketing copywriter and editor! I've helped 3X client growth and generated millions in revenue for agencies, coaches & entrepreneurs. How exactly? By understanding Each. And. Every. client I write for – what they do, why they do it, the impact they desire, the growth they seek, and the personality they want to convey in their copy to fuel their business.

With ALLLL that in mind, I get to work. (That's why you're here! Cuz you get that writing is skilled work... and in the right hands copywriting reaps revenue for your biz!)


And with me, your copywriting is in great hands. My expertise includes writing (and editing!) ad copy, email sequences, sales pages, lead magnets, website content, and all the sales funnel copy businesses need to scale. Before launching into my 1:1 copywriting services, I was the Copy Chief for a copywriting agency where I worked with clients around the world. I developed copy strategies for our clients and managed a team of 18+ copywriters & editors to deliver high-performing copy on EVERY project.

Yep! With me, you're getting a digital marketing strategist + copywriter + editor all rolled into ONE.


Plus, I'm fun! I probably get my dynamic personality from being a theatre kid at heart. I direct plays and act. Many of these productions are with casts of kiddos from middle school to high school. I've directed casts of 60+ kids in productions where all cast members have meaty roles to sink their teeth into. I also have a lot of "spa days." But instead of getting manis and pedis (dang!), this means I'm a simulated patient actor. Students in the family nurse practitioner program at the University of Tennessee-Chattanooga hone their skills as I simulate different scenarios of ailments.  

I'm also up to more creative creation of things from short films to podcasts (and more plays). I somewhat play the ukulele – three chords and that's the truth – and write songs to put into my plays. (Think plays with music, not musicals.) What I love, love, love to do in addition to all of the above is play in the dirt and plant pretty things to attract pollinators. Oh, and I hit up estate sales. Old stuff was beautifully crafted and has a history. So of course antiques & vintage spark my imagination and creativity to return to what I do, write with a storytelling eye. 

And I can't wait to tell your business's story!

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